There’s nothing wrong with having a little fun with your home furnishings - or your business, according to entrepreneur Peggy Reed. Reed was kindergarten teacher for 14 years and a real estate …
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There’s nothing wrong with having a little fun with your home furnishings - or your business, according to entrepreneur Peggy Reed.
Reed was kindergarten teacher for 14 years and a real estate agent for another 32 when she hired someone to create a hidden door with shelves in her house.
Little did she know that when the experience of custom carpentry gone wrong would be the start of a new career.
When the quality of the door didn’t meet expectations and the carpenter refused to make corrections, Reed decided it was time to take matters into her own hands.
She hired a handyman who had done some work in the house. The job was done so well and the people who saw them admired them so much that pretty soon Hidden Doors by Design was born. That was seven years ago.
Having fun with the product is one key, Reed said.
“It reminds people of James Bond, Nancy Drew, and the love of a secret,” she said.
Based in Broomfield, Reed has tapped into an unusual business for those who have something they want to hide - often in a hidden door bookcase. Her clients are people who might want to hide safes, guns, jewelry, wine, emergency shelters, offices, storage rooms, and basically anything that needs to be kept out of plain sight.
No longer just a perk of old haunted houses, hidden doors are a master-engineered concept. The doors are made of solid wood and a choice of seven different types of wood are available: cherry, alder, oak, and paint grade woods are the most popular.
The beauty of Reed’s hidden doors is its concealed 115-pound steel structural system with a unique type of drawers and shelves. Each installation includes a commercial magnetic locking system with remote activation.
An entrepreneur’s life means handling decisions from contacting potential clients, filing patents to protect the intellectual property, and serving customers in the best possible way. It means, too, believing in what you have to offer, Reed said.
“You have to have a passion for what you do, and be excited about it,” Reed said. “You have to invest some money, and come up with the best product that you can. Being patient and being really good at customer service is key.”
To find out more about Hidden Doors by Design, visit them online at http://www.hiddendoorsbydesign.com or call 303 530.0598 for more information.
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