FirstBank's Spanish banking centers are planning a series of Fiesta Friday events to celebrate Hispanic Heritage Month. The series, which is open to the public, will include free Hispanic-inspired …
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FirstBank's Spanish banking centers are planning a series of Fiesta Friday events to celebrate Hispanic Heritage Month.
The series, which is open to the public, will include free Hispanic-inspired food, drinks, music and entertainment, and will rotate to a different branch each week. Entertainers include everything from Matachines dancers to Mariachis.
“Hosting Hispanic Heritage Month events gives us a wonderful opportunity to commemorate and support cultural diversity,” FirstBank Chief Operating Officer Emily Robinson said in a news release. “We've long believed that `banking for good' means truly engaging with our community and doing our best to help it thrive. Hosting these events is one small part of that effort. No matter your cultural heritage or native language, everyone is welcome.”
Last summer, the bank announced the addition of several Spanish banking centers in Colorado and Arizona to expand its services to Spanish-speaking customers in their preferred or native language.
“For FirstBank, diversity and inclusion aren't just boxes we check off; they are cornerstones of who we are as an organization. That's why it's so important for us to recognize Hispanic Heritage Month in a meaningful way,” Ed Diez de Medina, director of diversity and inclusion and vice president of human resources for FirstBank, said in the release. “We're committed to serving our community in the best way possible, and in this case, that means celebrating our friends, neighbors and customers.”
All events last from 4-6 p.m. They take place:
• Sept. 21 at 3990 E. 104th Ave., Thornton
• Sept. 28 at 18521 Green Valley Ranch Blvd., Denver
• Oct. 5 at 275 S. Federal Blvd., Denver
A full schedule of events and activities can be found at efirstbankblog.com/fiesta-fridays.
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